For grocery chains and independent grocers

Potatoes sell faster with the seasoning beside them.

U.S. #1 potatoes in bright paper bags, with two seasoning blends made for them and a recipe card written for your store.

Four Spud & Root potato bins, in red, gold, russet and blue, each full of five-pound bags of its potato.
Why it sells

One bin sells the whole dinner.

The potato, the seasoning that goes on it and a recipe to make tonight, together in one spot on your floor.

A Spud & Root bin of Red Potatoes: five-pound red paper bags inside a printed wrap, a shelf of Stinkin' Rich seasoning on its front corner, Herb Your Enthusiasm on the far corner and a recipe card in a pocket on its end.
  1. It's seen from across the department

    Bright paper bags, a color for each potato, in a bin printed to match. Not another bag of potatoes in plastic.

  2. The seasoning is right where they pick the potato

    Each potato has a blend made for it, on the bin or on the shelf beside it, so a bag of potatoes goes home with a jar.

  3. Dinner is decided on the spot

    A free recipe card to take, and a QR code to recipes on every bag and jar. Shoppers buy for a dish, not just a bag.

  4. It arrives ready to sell

    110 five-pound bags in a wrapped bin, with free shelf danglers and signs. Set it on the floor and it's merchandised.

Potatoes

Four potatoes, by the case or the bin.

  • Exceeds U.S. #1
  • Classic paper bags
  • A color for each potato
  • A QR code to recipes on every bag
  • From food-safety certified shippers
A 5 lb classic paper bag of Spud & Root Red Potatoes. A 5 lb classic paper bag of Spud & Root Gold Potatoes. A 5 lb classic paper bag of Spud & Root Russet Potatoes. A 5 lb classic paper bag of Spud & Root White Potatoes.
A Spud & Root potato bin in red, full of five-pound bags of Red Potatoes.

Drag to turn it round. On a phone, See it in your store puts it on your floor at its real size.

Potato
Ships in
Pack
10/5 lb
Pallet
40 cases, 5 ti × 8 hi
Pack
110/5 lb
Size
48 × 40 in, 19 in tall

Bags are 5 lb, classic paper. Each potato has a bin in its own color.

Spud & Root potatoes: size, UPC of the 5 lb bag, what each is good for and the seasoning blend to pair it with.
PotatoSizeUPCGood forPair with
Red2 in min.0 74670 10534 1Stews, soups, salads and roastingHerb Your Enthusiasm
Gold2¼ in min.0 74670 10038 4Mashing, roasting, soups and chowdersStinkin' Rich
Russet6 to 10 oz0 74670 10264 7Baking, fluffy mash and oven friesHerb Your Enthusiasm
White2 in min.0 74670 11000 0Grilling, steaming and boilingStinkin' Rich
Seasonings

Two blends, made for potatoes.

  • Seed Oil Free Certified
  • Gluten free
  • Made in the USA
  • A blend to pair with each potato
Show
The two 12-jar shelf displays, Herb Your Enthusiasm and Stinkin' Rich, side by side.

Drag to turn it round. On a phone, See it in your store puts it on your shelf or floor at its real size.

  • Herb Your Enthusiasm

    Bright rosemary with a back-end tang. For roasted potatoes.

    Pair with Red and Russet

  • Stinkin' Rich

    Truffle notes with a garlic base. For mashed potatoes.

    Pair with Gold and White

Why it sells

  • Made for the vegetable shoppers buy most often
  • A step up from plain salt and pepper
  • Bright jars that stand out from generic spices
  • Used every day, so shoppers come back for another jar
Each blend's UPC, net weight and item numbers.
BlendUPCNet weightCase, itemShelf display, item
Herb Your Enthusiasm0 74670 41105 34.8 oz (136 g)0067100672
Stinkin' Rich0 74670 41104 65.6 oz (159 g)0066800669
Jar
5½ × 2⅛ in
Case
12 jars, 9¼ × 7 × 6 in
Shelf display
12 jars, 10 × 8 × 5¾ in
Pallet
2,592 jars
Recipe cards

A recipe written for your store.

  • Free printed cards
  • Built around what you're featuring
  • Shopping list in store order
  • A QR code to the full recipe
  1. Tell us what to feature What's in season, on special or fresh this week, or send a plan of your store.
  2. We develop the recipe Around your items and Spud & Root potatoes, with the shopping list in the order of your aisles.
  3. We print the cards, free Each card's QR code opens the full recipe on our site, with timers and a step-by-step cook mode.
Sample card

Free recipe · Take one

The gratin in its baking dish, topped with smoked salmon and dill, a bag of Spud & Root Red Potatoes behind it.

Spud & Root Red Potatoes

Smoked Salmon & Artichoke Potato Gratin

Serves 10 · 1 hr 52 min

Shopping list and method on the back

Smoked Salmon & Artichoke Potato GratinServes 10 · 1 hr 52 min

Shopping list, in store order

  • Produce2½ lb Spud & Root Red Potatoes, fresh dill
  • DeliGruyère, 1¾ cups shredded
  • Seafood12 oz cold-smoked salmon
  • Dairy2 cups whole milk, butter
  • Aisle 4All-purpose flour
  • Aisle 2Capers
  • Aisle 114 oz can artichoke hearts
  • PantrySalt, black pepper

Method

  1. Heat the oven to 350°F and butter a 2-quart baking dish. Chop 8 oz of the salmon; keep the rest for the top.
  2. Melt 3 tbsp butter over medium heat, stir in 3 tbsp flour for a minute, then the milk. Simmer until thick, 3 to 5 minutes.
  3. On low, stir in the Gruyère until melted, then the chopped artichokes and salmon, 2 tbsp capers, 1 tbsp dill, salt and pepper.
  4. Slice the potatoes thin. Layer a third of them and a third of the sauce in the dish, and repeat twice, ending with sauce.
  5. Cover with foil and bake until bubbling and tender, about 1½ hours. Top with the rest of the salmon and more dill.

Scan to cook alongThe full recipe, with timers and a step-by-step cook mode, at spudandroot.com

A sample store plan The route a shopper takes to buy everything on the card. In Bakery Produce Deli Seafood Meat Dairy Frozen Checkout 1 2 3 4 5 6 7 8 Bin

In this sample store, the card's shopping list is in the order a shopper reaches each part of the store, from the bin to the checkout.

  • 1 Canned goods
  • 2 Condiments and oils
  • 3 International
  • 4 Baking
  • 5 Spices
  • 6 Pasta and rice
  • 7 Snacks
  • 8 Coffee and cereal
Retail support

Help in the store.

Free point-of-sale

Shelf danglers, recipe cards and informational signs, free with every program. Each dangler has a QR code to the site.

  • Co-op advertising

    We invest in displays customized for your stores.

Build your program

Start with a bin. Add the rest.

Choose your potatoes, add seasonings and recipe cards, and send it to us. We'll come back with pricing.

Start with the bin

110 five-pound bags of one potato in each. Pick one or all four.

Seasonings
Blends
How
Recipe cards

Free with every program: shelf danglers and informational signs.

Also talk to me about (optional)
Your details

Name, email and company are required; the rest is optional.

Or email sales@spudandroot.com.

The production floor

How your potatoes get packed.

Graded, bagged in paper, packed 10/5 lb and stacked 5 ti × 8 hi, from the truck coming in to the truck going out. Each station on the map is a short game of its job. Tap one to play.